Thank you for your time. Some leads won’t buy because they’re either not interested or can’t afford your product. Crafting a great email is only one half of the business email equation. The pros will tell you that the best way to increase your email conversion rates is to segment your email list. Use This Business Email Template: Dear [Horrific Client], I’m writing to let you know that, unfortunately, our arrangement isn’t working out, and I am terminating our professional relationship. I will definitely try out some of the templates you have shared here, Dmitry. This isn’t really all of you will have to do, but if you have a product or service people can sign-up for (like JustReachOut), the “welcome” email will be one of the most important emails you send. Subject Line: Our Latest Offering for Your Account. When a blogger or social media influencer is compensated in some way to write content in their own voice and post it to their blog and/or social media pages, this is considered sponsored content. Great and simple to understand and use post!An essential part of building a strong relationship with prospective customers. Please get in touch if you have any questions or if there is anything else we can do to help you achieve your marketing goals! I have tried some of these techniques with my own list and they’ve surely worked magic for me and even for some of my clients. How the user sees you and your product/service will depend on this first interaction. That’s why I love this example from Avidian. After all, this is the first email you send out to new users. With your permission, we would also love to share your insights about our guided marketing solutions with potential customers. The fact that you’re coming from a common contact means that you already have their attention. • Online Presence and Reputation Different types of sponsored content require varying amounts of time, effort, and consideration on the part of both you and the blogger and serve different purposes. Here’s a business email template from Dan Martell of Clarity that works particularly well: Just like my last post on email templates, I want to close by giving you a list of resources you can use to learn about business email. Compose and save a message as a template, and then reuse it when you want it. You are invited to attend [event name] to [briefly describe the value of your event]. Here is the information you’ll need to access your ThriveHive account. Email templates can be built to support every stage of your sales process. Use email templates to send messages that include information that infrequently changes from message to message. This week, we are excited to introduce to you [new offer such as valuable content or a discount]. Simple! Thank you for your continued patronage of our business and we look forward to hearing from you. We hope these changes make ThriveHive more efficient for you. drag the Text block into your free business email template; click it to activate the upper toolbar; click the “Lists” icon; pick the necessary type of lists. We are very excited to [Be working with you/have you as a customer]. Our annual Thanksgiving food drive is almost here! [A personalized greeting]. Bring an item or two to donate, help assemble distribution bags, and meet fellow small business owners! Journalists are constantly writing articles in your niche and they are always in need of a quote from an expert. This business email template gets everything right: Humor – if you can make it work – is one of the most powerful sales weapons around. After all, this is the first intimate, direct conversation you’ve had with them. [Brief reiteration of your product/service’s answer to your audience’s needs]. When she's not equipping business owners and marketers to get their name out there through effective content, she's out pedaling the streets of Boston on her beloved bike. Because your opinion means a great deal to us, we would appreciate your feedback. Required fields are marked *. See more here. We are grateful that you have integrated the ThriveHive marketing solution into your business and we hope that we can continue to help your business flourish. Marketing automation is how small businesses can compete with the big boys. Today, using Search Engine Optimization (SEO) to ensure that your business is showing up in Google is critical. Wide range of templates available for every industry and usage. Time: 1:00 PM EST I love reading a post that will make people think. In an introduction email, you want to be compact and precise – tell recipients who you are and what you need from them. I have attached it here in case you had any difficulties accessing it. After all, you’re short of time and you have a business to run. Template: Hey Alex, I’m reaching out because I have several ideas for how you can bring in more leads and ultimately close more deals every month. Here are three basic ways that bloggers and influencers can help get the word out about your small business and guidelines around proposing each type of “ask.”. This email doesn’t require a lot of information to sound like it’s personalized. With the latter, you know a lot more about your prospect (and vice versa). If you are currently looking for better ways to continue to market your business and generate leads, I believe that ThriveHive may be a great solution for you and here is why: If you would like to discuss your business in greater detail, you can reach me directly at 617-395-8025 or via e-mail. As a business owner, you’ll often have to say no – to job applicants, to salespeople and to other businesses. Kristen is the Content Marketing Manager for ThriveHive, where she geeks out daily over SEO, organic traffic, and A/B testing. Knowing a common connection makes getting the foot in the door so much easier while also easing customer FUDs (fear, uncertainty and doubt). Plus, it’s easy to personalize and doesn’t look like a cookie-cutter automated email. And if you’re a public figure, you’ll also have to say no to unsolicited questions and offers (something I can attest to personally). Follow-Up Email Template. *Subject Line: [Brief description or offer]*. Building a professional signature. This guide from GetResponse will help you get your feet wet with email autoresponders such as SendX and many others. And don’t forget about our free one-hour marketing consultation. Subject Line: Following up on [last encounter]. Our SEO expert Chris will distill our marketing experience into a one-hour webinar that can help any local small business owner take control of their search engine results. Here’s a template from Danny Rubin for this situation: As far as emails go, this is pretty straightforward – and that’s exactly the point. We can customize a marketing plan for you and help you prioritize tasks to maximize your efficiency. In this post we provide 13 small business email examples for various marketing activities, and create a template from each example, to equip you for quick and effective email marketing. Wonderful work! Goal: You want to connect with someone who doesn’t know you or your business. You are invited to attend our FREE Local SEO Webinar to learn how to you get more traffic to your website. Your email address will not be published. If you cannot attend this webinar, be sure to check out our ThriveHive resources page for additional tips and information. A reminder email sample is a useful tool to use when running a business. It shows exactly how to work new information into a message thread. Here are five templates for some of the most common scenarios you’ll encounter to help you simplify the process, so you can focus on more pressing business activities. If you’re new to marketing automation, marketing funnels and general email conversion optimization, this is a great post to start. Dear John. If you’re simply saying “Just following up,” you’re basically bumping the email back to the prospect’s inbox. The guide simplifies Google for you so you can use it to gain more online exposure. [Describe the value of your offer]. Please let us know if you would like us to help you find a marketing solution for your business. Here is the information you will need to access your [your business’s name] account. Implement this tactic right now with our software. I hope you will find it helpful and informative. We hope to see you there! We hope you had a wonderful summer and that your boating business has thrived during the season. Here’s 15 holiday messages for businesses that you … 5 Introduction Email Templates Samples 1. Your email address will not be published. • Google My Business If you have any questions or if we can further assist you in any way, please feel free to [insert contact method] me. Simply reply to this email with your story. As always, do not hesitate to reach out to us if you need any help by emailing us at or calling us directly at (617) 306-7177. Let me take this opportunity to thank you for choosing [company] to provide you. Increasing your visibility online will translate into more customers at your front door. Your aim isn’t just to get noticed, it’s to meet your revenue goals. ... Free Tools & Generators Invoice Template Generator Email Signature Generator Marketing Plan Template Generator Blog Ideas Generator Make My Persona Business Templates… Here’s why this example knocks it out of the park: Apart from this, also note the personal “I” tone, which is rarely used in first touch messages. 3. Account Number: XXXXXX-XXXX-XXXX Thanks again for choosing [Your business’s name]! [Date]/[Time and time zone]/[Venue]/[Cost if applicable], We will be discussing: [Send your prospects an additional offer that would address questions or concerns they had during your conversation with them]. If you are an upcoming online store, email templates like this will help you bring back … Just fill out a single form with your details to gain access to every template for free. A polite reminder email sample … This guide from Zapier is a great place to start. Subject Line: Our Latest Offering for Your Account If you’re sending content to your prospects, here’s a business email template you can use (again, from Yesware): Note how the email is short and keeps the congratulatory tone to a minimum. They wrote something recently about your niche. Start now. What’s one specific feature you like most about our product/service? Sometimes I’ll give you early access to new projects. If you would like to have custom autoresponders for your leads, you are in for a treat! Subject Line: Redesign Your Website for $29. If you are currently looking for better ways to [what is the problem that your prospect  is looking to solve with your product or service], I believe that [your business’s/product’s name] may be a great solution for you and here is why: [Make a bulleted list of your business’s unique selling points. The introduction business email template. Rejecting a job application. 1. Thank you so much for [Ordering/signing up/shopping/purchasing] with [your business’s name]. [Describe the benefits of your new offering]. Here’s a template from Yesware showing you how: You can just as easily use this email template as a conversation starter with your target journalist. I have more, just for you! My answer was always the same: not quite. Here are some types of collaborations for sponsored content with bloggers. I called you late last week in response to your recent download of the ThriveHive Marketing Guide. Please let us know if you would like us to help you find a [solution]! By: Ronnie Deaver, Did you know that you can use the community you have to build backlinks to your site? Your prospects have the same goal as you: to grow their businesses. Four successful small business owners share their social media strategies, along with the challenges, accomplishments, and key learnings along the way. He is a serial entrepreneur with more than 10 years of experience. With the former, your main objective is to grab enough attention to warrant a response. Reference it when you’re stuck for ideas and need some guidance. We give you easy to implement tips for your business, and there are no obligations to sign up after the consultation. [Define the problem or concern your audience faces]. As an entrepreneur or small business owner, it is important to find new ways to start a conversation with the press rather than just sending them a fact sheet about your company. Your Account Information We are excited to introduce to you our latest [Brief outline of new product or service]. By taking this initial step, you are already well on your way to meeting your [goals your business can help your prospect meet]. Be sure to check out our marketing resources including our latest eBook offering “The Local SEO Guide”. [Add any specifics about your business or the customer to personalize the email]. The best way to build a meaningful relationship with writers is to start a conversation. Here’s a business email template you can use to do this: Most of your leads won’t turn into sales. I hope you will find it helpful and informative. Subject Line: You are Invited to our Webinar on Local SEO for Small Businesses. Feel free to reply back with questions regarding these events! You can use JustReachOut or HARO to find relevant questions to respond. • Marketing Strategies Where: Quest Pavilion Building 259 Heston Boulevard Boston MA 02332. with the best [insert product or service]. They’d never spoken to me before. These are resources I’ve personally used to build connections, score interviews, get guest spots, introduce new people, and of course, make sales. The context of the message would suggest you’d address the email in a personalized and friendly manner, such as “Hey [first name]!” To start it with “Dear sir/madam” would be incongruous and confusing. You may want to print this email for your personal records. Cold emails are often different from conventional business messages. People who downloaded your “guide to social media” will be much more likely to open your social media related emails than those who read only growth hacking content on your site. What was the reason why you approached us? But, not every business responds to all those emails quickly enough—some of them may not even put a lot of effort into their responses. How to Start a Business Email. [Enter pertinent information about the transaction]. Let’s say you want to expand your business to a new area (say, cybersecurity). Please review the details of your [transaction type] below. Subject Line: Don’t miss out on these upcoming events! If you cannot attend this event, be sure to check out [special offer] for additional resources. For just $29, ThriveHive will help you redesign your website to optimize lead conversion for your business. E-Mail Address: Your friend, Mike, asks you to get in touch with his friend, Matt, who is an expert in cybersecurity. Use this benchmark data from HubSpot to figure it out. Subject Line: Don’t miss out on these upcoming events! This post from the always great Peep Laja throws light on some tactics you can use to turn email opens into $$$. Business Email Template: 27 Examples to Skyrocket Your Results, Statista’s thoughtful customer-centric email, The benefit-focused follow-up business email template, The humorous “break-up” business email template, The congratulatory “new announcement” business email template, The value addition business email template, The automated inbound lead follow-up email, How to Create an Email Autresponder Series to Keep Your Leads Hot, 25 Emails that Target Each Stage of the Customer Lifecycle. I have often opined that what makes a list effective is not the autoresponder you use but rather, the quality of your copy and how you relate with the guys and chicks on your list. It’s like having a huge marketing team of your own, minus the costs. After researching this information, you realized that he’s a perfect fit for your services. 10 Email Pitches Proven to Get a Response from a Journalist. Before you go, make sure to download the templates which I’ve personally used to get a response from some of the world’s busiest people. . It’s quite different when you start a business email, as there are certain factors that need to be … We are very excited to be working with you. Best Sales Email Templates … Thank you for showing interest in ThriveHive’s Guided Marketing sessions. Newsletter Templates. We hope you will take advantage of our special offer. You get into your prospect’s good books, while the prospect expands her network. As always, do not hesitate to reach out to us if you need any help by emailing us at [your email] or calling us directly [your phone number]. Best regards. This is not only a good way to keep track of the conversation, but it also gives you a chance to send over any relevant documents or data. The second paragraph is a bit too long but given the succinctness of the first paragraph, I’d say this is a strong example of a warm follow-up. Always have a subject line that summarises briefly and clearly the contents of the message (example: Re: Summary of Our Meeting with ABC Suppliers).Check your Grammar ››Recommended for you:Useful English Phrases For Running A Business MeetingOther ways to say “Nice To Meet You” I've also included two templates to help you make sales introductions. Happy selling! Instead of fading off the radar for such leads, send them a “break-up” email telling them that you won’t be mailing them anymore. You also need to come up with the best email subject line for that email that will get users to open it in the first place. This site curates emails from some of the web’s best brands. We hope to hear from you soon. Building a relationship with prospective customers through email marketing, Types of Blogger Collaborations for Small Business Owners, 4 Local Link Building Tactics for Small Businesses, Three Types of Influencer Marketing Campaigns to Promote Your Small Business, reaching out to a blogger or social media influencer for a collaboration, 5 Last Minute Ideas for Valentine’s Day Marketing, 10 Ways to Promote a New Product or Service, The five pillars of local search engine optimization, How to use online directories to improve your rankings, How to use ThriveHive to find new insights. As you can imagine, the tactics you should use change accordingly. Writing emails which are brief and direct are great professional email examples. The automated inbound … If you would like to discuss your business in greater detail, you can reach me directly at [Insert your contact information]. [Benchmark] What’s a Good Email Open and Click Rate? A word of thanks and best wishes can go a long way in letting your customers and clients recognize that you appreciate their business. You downloaded “6 Sample Marketing Plans to Fit Your Small Business” last month and we hope you were able to find and implement some of the recommended strategies. [Give a brief description of your new offering and bold or underline any key points]. This template comes from Michael Hyatt who, as the former CEO of a major company and the owner of a popular blog, knows a thing or two about unsolicited email. We are proud of our satisfied clientele and look forward to many years of working together. • Advertising 15 Business Follow-Up Email Templates February 25, 2020. We appreciate the trust that you have placed in [YOUR BUSINESS’S NAME] and we will continue to strive to provide you with [Description of what your objective is]. Date: Thursday, April 11th Use this email template to share content that’s genuinely useful and interesting to your target journalist and it will kickstart a meaningful conversation. You can also email [me/us] at [email address] and [I/we will] get back to you promptly. They can be easily adapted to all relevant emails too. Using a concept known as local link building, you can get backlinks by working with other local businesses, website owners, and organizations. Contact our HivePros and ask them to sign you up for this new feature and be one of the first ones to use it! [Represent your product or service’s unique solution to your prospective customer’s problem]. [Your business name] welcomes unbiased and informative reviews. We are excited to introduce to you our latest enhancement of your ThriveHive account, which was based on suggestions from our valued customers. It’s tempting to either not reply to such emails or reply back tersely. Questions or Comments? Here’s how Michael deals with this (while generating leads for his services): This has the same gracious tone as his job application rejection email, except it also includes a plug for his consulting and speaking services. Also, many thanks for permitting me to comment! Here’s a template for using this trigger: This one is pretty basic in its actual content, but it hits all the right marks: Imagine this: A gentleman downloaded an eBook from your site last week using his name, email address and website. As any seasoned salesperson will tell you, referral leads are worth their weight in gold. When you keep communication channels open and continue to build your rapport, it can open up new opportunities in the future. Very helpful tips Dmitry I was wondering how many follow up emails do you send? We sincerely hope that you will continue to enjoy [name of your product/service] and use it to [your product/service’s unique selling point]. A lead might have read dozens of blog posts and followed you across social media. If you have any questions about our [insert product], we invite you to call us immediately at [insert phone number], and we will be happy to assist you. Please get in touch [Insert contact information], if you have any questions or if there is anything else we can do to help you [Your audience’s goal]! Give us a call/Email us at [Insert your contact information]. You can: Both the above templates come from HubSpot. We appreciate the trust that you have placed in ThriveHive and we will continue to strive to provide you with quality service and guidance. We all know that we’re meant to start a speech template with a bang. Here’s a template for following up to an inbound lead: Did you know that responding to an inbound lead within 5 minutes increases chances of conversion by 900%? The biggest mistake you can make with follow-up messages is to leave your prospect in the dark. Online reviews are an important part of our business so that we get your insightful feedback and continue to deliver the best service to all of our customers. If your brand personality or the rest of your conversations have a humorous lilt to them, here’s a compelling sales template you can use: Did one of your warm leads (or client) recently launch a new product or win a major accolade? Use it to find inspiration and to see how the world’s best brands increase conversion rates. Whenever I get stuck or can’t think of anything worthwhile to say in my emails – or how to say it – I head to [State the unique value of your offer]. Saying “no” to unsolicited questions. I just want a chance to send you my best material about PR, SEO, influencer and content marketing. They help accelerate sales growth by allowing you to reduce the amount of time needed to draft common messages. [If your event is featuring an industry expert, include information here]. If he/she didn’t have enough reason to reply back earlier, simply bumping the email back won’t make your case any stronger. We are proud of our satisfied clientele and look forward to many years of working together. While you would love to help them out, you just don’t have the time. Instead, do what you’re already doing – helping the lead. Here at ThriveHive, we are committed to providing small business owners like yourself with opportunities to continue learning, grow your network, and get involved with the community. This post from Emma goes much, much deeper than I could go. Additional Reading: 5 Introduction Email Templates … The “get back in touch” email. Follow-up emails are vital in business to ensure that you and/or your company are fresh in the other person's mind as well as in their inbox. Email templates … Please feel free to let me know if you had any questions or feedback. The V12 is a free business email template for eCommerce stores. If you’re in any kind of visible leadership position, you’ve likely received emails from other business people asking you for advice or “just 20 minutes of your time”. What kind of business email template should you send Matt? In this post we’ll explain how to get these backlinks from your community to improve your website’s SEO. This is a special webinar for our valued customers only. If we have not fulfilled your expectations of us, we would like to take this opportunity to do what we can to correct any issues that might have arisen and continue to build our relationship with you. I’ve touched upon welcome emails only too briefly. This message was my first contact with Statista. Nor did they have any information about me, besides what I’d shared when I signed up with them. A MUST read if you’re writing emails to welcome your new users. Thanks for using ThriveHive as a resource. Best, John Doe Why It Works: Getting permission is intriguing because nobody else does it. An email template is a preformatted and/or prewritten email that you can use to replace with your own content so that you can quickly and easily write and create emails. For our prospective customers, we offer a free one-time marketing consultation where we will review your business’s online presence. Lots to love here, especially how it kickstarts the conversation by focusing on something relevant to the prospect. You’ll walk away from this knowing exactly what to write in your next message to get opens, clicks and conversions. Obviously, you can’t send a highly personalized business email template in 5 minutes. What was the outcome you found from buying this product/using this service? For instance, the email ab… Please let us know how we can help you by [insert your contact information]. • SEO Subject Line: [Frequency] Blog Post Roundup. I will keep them in mind. • Local Business On behalf of [your business name], I would like to thank you for [buying/using your product/service]. For an effective inbound process, you should resist the urge to sell here. Call [me/us] at [phone number]. Let me take this opportunity to thank you for choosing Doe Fire Extinguishers to provide your company the finest extinguishers and servicing. Once you have built a warm relationship with your target media, you should use follow-up emails to keep the conversation flowing or adding new context to the relationship. Bold or highlight any key words to make the email easier to scan for your audience]. Fill out the form below for a free guide of over 100 email subject lines, for sales, networking, events, holidays, and more. Here at [your company name], we are committed to providing [customer persona]s like yourself with opportunities to continue learning, grow your network, and get involved with the community. For high value prospects, you can expect to go back and forth over weeks on end. For our prospective customers, we [describe a special offer]. I solemnly swear to not do anything weird with it. Bryan Haines wrote about online business for The Balance Small Business. (45+) is a template provider that covers Brochures, Pop-ups, Resumes, Reports, Book Covers, Magazines, Websites, Business, and almost all kind of templates for personal and business … Microsoft templates are easy to use and flexible to fit businesses of most sizes and types. They’re particularly useful for entrepreneurs, who can select from variety of templates for business plan, then download and customize a business letter template … By: Melissa Coito. Use this template from HubSpot to see how it’s done: A good sales practice is to always follow-up to phone calls with an email reiterating the points you discussed in the call. User ID: XXXXXXXX This week, we are excited to introduce to you another free eBook that can help you improve your presence in Google search results: “6 Ways to the First Page”. Flattery works, but only in tiny doses. Our entire library of 81 business templates is here for you. We appreciate your time and thank you again for your business. Here’s a good business email template to bring up an introduction: If you’ve lost touch with a prospect, here’s an email from Yesware to start the conversation again. Sales is a game of months, not days. Relationships is the highest need in the world and your emails should create and attract a good relationship with your list subscribers. Enjoyed the article? You can also email us at and we will get back to you promptly. Here’s what we’ve been working on for blog posts this week. How do your business emails stack up against the competition? [Describe the unique value and benefits of your offer for your audience.]